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流失率高达29.2%,11月棋牌游戏行业报告!

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棋牌游戏行业最近怎么样了?快到年底了,各公司各产品都开始打响了收尾的最后一战了,但是真的如愿吗?如果告诉你们一项最基本的数据,大部分棋牌游戏的流失率居然高达29.2%,是其他游戏的2倍之多,你们还能这么淡定吗?

下面是由付费点整理11月棋牌游戏行业报告,和大家分享一下。

近日,网狐根据全网认证的月度独立设备数,对11月份各大棋牌游戏运营商的产品,做了榜单前50名的排行对比,帮助广大棋牌运营商了解最新的市场动向。

11月棋牌游戏运营产品报告

11月入榜的地方棋牌排名

在11月份,通用型棋牌月度活跃设备数增长比例最高的游戏为《波克棋牌》,11月独立设备数达到515万台,增长49万台,增长率高达10.5%,达到了全年的峰值。看来波克城市的“一亿品牌打造计划”效果还不错。

波克城市2017年月均活跃设备数

波克城市2017年月均活跃设备数

而地方棋牌月度活跃设备数增长比例最高的游戏为《微乐辽宁棋牌》,11月独立设备数达到146万台,增长14万台,增长率高达10.4%,在地方棋牌中是为数不多保持增长的游戏之一。

微乐辽宁棋牌2017年月均活跃设备数
另外值得注意的是, 11月前五十名棋牌游戏的榜单中,活跃设备数下降的比例高达72%,也就是说36款游戏是呈下降趋势。其中降幅最大的为《起凡棋牌》,11月独立设备数为135万台,下降56万台,下降比率为29.2%。

起凡棋牌2017年月均活跃设备数

起凡棋牌2017年月均活跃设备数

从上述的市场趋势其实可以看得出来,在大量中小型地方棋牌创业者不断涌入的情况下,棋牌大厂的市场份额也在慢慢被侵蚀。而在这个过程中,以金币+房卡模式并行的“微乐系”地方棋牌,用户留存率很明显做的更好一些,单纯的房卡模式则不尽如人意。网狐科技致力于棋牌游戏开发14年,拥有大量棋牌游戏开发运营经验和大批成功案例。

付费点登载此文出于传递更多信息之目的,并不意味着赞同其观点或证实其描述

互联网棋牌有风险,投资需谨慎!

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