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当音乐游戏遇上棋牌?社交娱乐的新突破

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之前做过一篇当电竞竞技遇上棋牌的文章,得到了广大棋牌游戏从业者的支持,今天,又是一种新的模式诞生了。当音乐舞蹈游戏遇到棋牌?会擦出怎样的火花?

音乐舞蹈游戏给人们的印象

相信经历过《劲舞团》,《QQ炫舞》等游戏统治网吧游戏市场时候的玩家,都会记得网吧中此起彼伏的啪啪啪敲键盘的声音,虽然在现实生活中感觉不到,但音乐舞蹈游戏玩家早已沉浸在自己的世界里,给自己的游戏角色换上漂亮的时装和发型,跟随背景音乐的节拍,按照提示敲击键盘,就能让虚拟人物跳出炫酷的舞姿……在端游时代,这样的音乐舞蹈类游戏是名副其实的“国民游戏”,在网吧里风靡一时的景象,直到现在还令很多人印象深刻。

当音乐舞蹈游戏遇见棋牌

但随着智能手机的诞生,连续几年技术的冲击,该品类的表现却始终不温不火:常年位居iOS音乐类游戏畅销榜前5的《恋舞OL》,在游戏类综合畅销榜上长期处于200名开外;有端游IP加持、网易代理的《劲舞团》手游,在iOS游戏畅销榜上长期位于50乃至100名开外。

如果说在音舞手游兴起之初,简单又经典的操作模式极大降低了玩家门槛。游戏发展至今,玩法固化、操作单一的问题已经逐渐浮现。怎样打破同质化,在同类产品中给玩家带来更新鲜的体验,正在成为音舞手游面临的主要问题。

当音舞游戏遇见棋牌

今年9月,《一起来跳舞》宣布在新版本中加入麻将玩法。玩家在积分达到一定等级后,可以进入新开设的“休闲大厅”,开房间邀请好友一起打麻将。音舞游戏和棋牌被厂商放到一起,令人颇有些意外。但换个角度想,这两种游戏都是社交属性极重的类型,或许厂商也正是看中这一点,希望借此吸引更多用户;另一方面,也多少能看到音舞手游模式单一的困境之下,厂商寻找新玩法突破点的无奈。

当音乐游戏遇见棋牌

成就里有麻将赢得局数和累计局数的奖励,都是奖励的休闲币。

音乐舞蹈棋牌游戏
音乐舞蹈棋牌游戏

虽然音舞手游近年市场表现差强人意,但厂商们并没有放弃对该品类的继续深挖。在新上线的部分产品中,能看到更多玩法融合、IP联动的尝试。至于具体效果如何,能否为音舞手游市场带来新灵感,还有待市场的进一步检验。

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